BEAUTY HACKS:

HOW TO MAKE MAKEUP NOT LOOK CAKEY

Not as sweet as it sounds, cakey makeup can make or break a look. Even some of the best makeup artists ask themselves, why does my makeup look cakey? To put it simply, it isn’t about how many products you use, but how you use them. Read on to discover our top 5 tips and say goodbye to cakey makeup once and for all!

  1. 1. AVOID THE EYES

    When it comes to achieving a flawless look, remember this golden rule: only apply foundation to the cheeks, outer areas of your face and T-zone, ensuring that you don’t apply foundation under your eyes. Most of us tend to apply concealer to the under-eye area, so by first applying a layer of foundation, you’re simply adding an extra, unnecessary layer that can cause thick, cakey makeup.

  2. 2. GET "COOKING"

    This clever technique, aptly called “cooking”, involves applying (a little) concealer to the under-eye area and allowing it to sit for a few minutes. This gives it more time to melt into the skin, increases its effectiveness and coverage, and prevents it from instantly disappearing into your makeup tool when you start blending.
    Instant Age Rewind®
    Shop now

  3. 3. WARM PRODUCTS UP ON YOUR HAND

    Why does my foundation look cakey? If you use cream products, a great hack to avoid cakey foundation is to first apply the product to the back of your hand. This allows you to warm up the product, making it more liquidy and thus easier to blend and melt onto the skin. Using either a beauty blender or a fluffy brush, pick up the product from your hand and gently tap it into the skin for a seamless finish.

  4. 4. USE THE RIGHT FOUNDATION FOR YOUR SKIN TYPE

    Wanting that Insta filter finish? Using the correct foundation for your skin type is a must. If you have oily to normal skin, SuperStay 24H Hybrid Powder Foundation and Fit Me! Matte + Poreless Liquid Foundation are great at absorbing excess oil and avoiding cakey makeup. People with dry skin should opt for a moisturizing foundation to keep their skin hydrated all day long, such as Maybelline Fit Me! Dewy + Smooth Foundation. Make sure your foundation shade is perfect, too! Try out our Foundation Finder and in just a few clicks you’ll uncover the best shade and product for you.
    FIT ME®
    Shop now

  5. 5. SET IT FOR SUCCESS

    The ultimate hack to avoid cakey makeup is to use a beauty sponge to apply your setting spray. Set your face as you normally would using a pressed powder such as Fit Me Matte + Poreless Powder to smooth the appearance of pores and control shine. To lock your look into place with an airbrushed finish, generously spritz Lasting Fix Makeup Setting Spray on a beauty sponge and pat it into the skin.
    FACESTUDIO®
    Shop now